Cherry Ridge Fence

Cherry Ridge Fence is a Michigan-based fence company known for craftsmanship and service. They needed a modern digital presence that reflected their professionalism and helped them compete in local search rankings.
Service :
Web design
Industry :
Fence Contractor
Client :
Cherry Ridge Fence
Our Services

Design and launch a conversion-optimized website that aligned with their existing brand identity, and implement a local SEO strategy to improve visibility, drive organic traffic, and generate more qualified leads in the Traverse City area.

  • Built a responsive Squarespace website using visual elements inspired by their logo and brand palette
  • Developed service area pages and keyword-targeted content structure
  • Optimized site for local SEO: metadata, alt tags, site structure, and Google Search Console setup
  • Integrated lead generation touchpoints like quote forms and CTA buttons across the site
    • No items found.
    Result
  • Impressions: increased from 416 → 2.58k in 3 months
  • Clicks: increased from 15 → 63 in 3 months
  • Traffic: grew from 99 → 1,257 in 3 months
  • Significant increase in qualified leads through form submissions
  • Began ranking for high-value local keywords like “Traverse City fence company” within weeks
    • Next Project :
    Boerman Fencing, Co.
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